Digital marketing comprises many different aspects, and managing all of these functions in-house could prove overwhelming, especially for smaller businesses. A marketing and sales department found in-house usually focuses on traditional marketing and advertising avenues, such as print and broadcast media, signage, press releases and the sales process. Add the digital sphere to the marketing mix, and you will quickly realise that you need an entirely new team with specifically honed skills! This is where outsourcing these services make sense.
The benefits of outsourcing your digital marketing needs
- Cost saving as a permanent team will not need to be hired in-house.
- Resource consumption is minimal or non-existent.
- Experts are left to deal with your digital marketing needs.
- The ability to hold your service provider accountable for agreed-upon results.
- The power of creative collaboration.
- Multiple digital marketing services are provided by one service provider.
- The ability to compete with bigger companies as the same resources are available.
- Allows decision-makers to focus on their core business operations
- Agencies or service providers are results driven to retain clients
- No need to upgrade software or technology on your side for creative content
- Assurance that your service provider is up to date with the latest within the industry
- Improved insights and reporting into your digital marketing with recommendations
- Existing client reviews to base your opinion on
- Packages are structured to service all affordability criteria
- Existing client base of those who have entrusted their needs to the agency
Cape Business Online has a team of creative members skilled in strategy, research, analysis, SEO, online marketing and advertising, graphic and web design, copywriting, and content creation. Our competent and highly skilled team has delivered unique, creative, and functional digital marketing services to local and international clients for over a decade.
The best advantage of our work is that all we do is based on telling the right story to the right audience, with lead generation at the core of all we do.
Our services include:
SEO (Search Engine Optimisation)
Content Creation & Copywriting